How to Handle Negative Online Reviews

Thursday, March 7th, 2013

How to Respond to Negative Comments Online: (1) Focus on the facts and neutrally and nicely correct any errors; (2) disagree, but politely; (3) let other readers’ comments to the naysayer do the talking; and (4) if the commenter has a point and you are wrong, say so. Lastly, don’t take it personally, and just let it be. Some angry, negative comments simple don’t deserve a response.

How Should I Handle Negative Online Reviews? -Karen Leland

http://www.entrepreneur.com3/4/13

More Tips on How to Combat Negativity:  The most important lesson to be learned, is never to take things personally. You have to be prepared to take the good with the bad, but there are a few ways you can deal with the bad…

  • Disable Comments
  • Interact With Your Audience
  • Give People a Reason to Come Back
  • Kill Em’ With Kindness
  • Block and Ignore

How to Deal With Negative Criticism Online – Autumns Eyes

http://www.autumnseyes.com3/6/13

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5 tips to consider when responding to negative online reviews

Monday, February 11th, 2013

Five Steps To Successfully Navigate Negative Online Reviews

http://searchengineland.com1/7/13

In fact, a Harvard study conducted in 2011 found that a one-star increase among Yelp reviews of Seattle restaurants led to 5-9% growth in revenue. Given the impact negative reviews can have on a company’s online

5 tips to consider when responding to negative online reviews

1.  Prevent Customers From Being Compelled To Write Negative Reviews

2.  Cool Down First, Then Write Private Response

3.  If Review Remains Unchanged, Evaluate Public Response

4.  Legal Action Is Last Resort

5.  Encourage Positive Reviews To Offset Negative Reviews

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Online Reviews Influence Purchases

Saturday, January 5th, 2013

Almost 8 in 10 Americans Agree That Online Reviews Influence Their Purchases

marketingcharts.com12/27/12

78% of online Americans aged 18-64 agree that online reviews help them decide whether or not to purchase a product, including roughly one-third who very much agree.

In fact, the Ipsos results might even underestimate how influential product reviews are to Americans. An online survey of 407 US adults by EXPO, also released in December, reveals that 98% of respondents found user-generated reviews helpful when researching holiday shopping.

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5 Ways to Start Managing Your Online Reputation for 2013

Friday, December 28th, 2012

Online Reputation Management: A Gift that Keeps on Giving

spinsucks.com12/18/12

During the holidays, most of us take some time to reflect on where we’ve been and where we’re going. This year, why not consider a new tradition: Manage your online reputation.

After all, a strong online reputation is truly the gift that keeps on giving.

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Top 10 Free Listings

Friday, December 21st, 2012

Free Advertising for Small Businesses

blog.supermedia.com12/19/12

The Top Ten List Free Listings for Establishing Your Presence in the Digital World It is a popular and widely accepted benchmark that small businesses should.

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Local Search is Evolving!

Tuesday, December 13th, 2011

Local Search Evolved into Local Search Optimization

Only 37% of businesses have claimed a local business listing on one or more search engines.   If your part of the 63% that aren’t doing local search optimization, YOU are Losing A Ton Of Customers To Your Competition!  And most likely your business is not growing… 

Learn How You Can Easily And Quickly Use Local Search to Beat Out Your Competition And Grab Huge Amounts Of New Customers Quickly!

Call Tim at 817-690-4989 now for a free consultation!

Infographic: Local Search Evolved by MDG Advertising

Infographic by MDG Advertising

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Off to see the Wizard at the Local Mobile & Social Media Summit this weekend!

Wednesday, September 14th, 2011

Local Search Engine Marketing

Getting ready to head down to San Antonio for the 1st ever Local Mobile & Social Media Summit!   Get to meet several industry leaders in Local Search and Social Media…

Doesn’t look like I’ll get out much though based on this info:

WARNING #1: This is a WORKshop…not a seminar and NOT a networking event. In other words, expect to WORK and expect to be mentally exhausted at the end of each day. Sessions will begin every morning at 8am, and you should expect them to go until 6:00pm or 7:00pm each night (except for the final night). You will want to be in the room when the sessions start, or you WILL miss valuable content.

This means networking in the hallways will be heavily discouraged by our staff, so please don’t think they’re being rude. They simply want you to fully maximize your investment in this training. Also, there will be ample time for networking in the evenings and during breaks.

WARNING #2: The content of this event is 100% intermediate-to-advanced. Absolutely no basics will be covered. As I’ve already mentioned, pre-requisite information and even a reading list will be provided prior to the event to get everyone “up to speed”. But if you’re brand-new and you’re still having a hard time grasping the basics of online marketing, please do not attend.

Should be fun in a I love to be a geek kinda of way.    I will be sure to do some video blogs while I’m down there so stay tuned…

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Google Places Changes Again!! Surprise Surprise Surprise!

Thursday, August 4th, 2011

Looks like Yahoo, Yelp and others complained that Google Places was using their reviews unfairly so now only actual Google users reviews are displayed.   Here are the confirmed highlights from the most recent changes:
  • Third party reviews have been withdrawn from Google Places pages
  • Third party reviews may still be in the Google Places search results
  • Links to review sites may still show up in both Google Places Search results and on the Places page
  • Many of the details added by the business owner are not showing up on the Google Places page
  • A more prominent “Write a review” and “Upload a photo” button to promote Google users to post reviews

Here’s additional info from Google’s Latitude Longitude Blog that talks about the recent changes!

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List of Sites We Use to Make Your Business Relevant to Google, Yahoo & Bing

Thursday, July 14th, 2011

Sites We submit to:

  • Top 40 Local Search Directories
  • Top 20 Local Search Sites
  • Top 10 Local Maps
  • Top 10 Business Sites
  • Top 10 Social Networks
  • Top 10 Video Networks
  • Top 7 Mobile Maps

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