How to Respond to Negative Comments Online: (1) Focus on the facts and neutrally and nicely correct any errors; (2) disagree, but politely; (3) let other readers’ comments to the naysayer do the talking; and (4) if the commenter has a point and you are wrong, say so. Lastly, don’t take it personally, and just let it be. Some angry, negative comments simple don’t deserve a response.
More Tips on How to Combat Negativity: The most important lesson to be learned, is never to take things personally. You have to be prepared to take the good with the bad, but there are a few ways you can deal with the bad…
In fact, a Harvard study conducted in 2011 found that a one-star increase among Yelp reviews of Seattle restaurants led to 5-9% growth in revenue. Given the impact negative reviews can have on a company’s online…
5 tips to consider when responding to negative online reviews
1. Prevent Customers From Being Compelled To Write Negative Reviews
2. Cool Down First, Then Write Private Response
3. If Review Remains Unchanged, Evaluate Public Response
78% of online Americans aged 18-64 agree that online reviews help them decide whether or not to purchase a product, including roughly one-third who very much agree.
In fact, the Ipsos results might even underestimate how influential product reviews are to Americans. An online survey of 407 US adults by EXPO, also released in December, reveals that 98% of respondents found user-generated reviews helpful when researching holiday shopping.
Local Search Evolved into Local Search Optimization
Only 37% of businesses have claimed a local business listing on one or more search engines. If your part of the 63% that aren’t doing local search optimization, YOU are Losing A Ton Of Customers To Your Competition! And most likely your business is not growing…
Learn How You Can Easily And Quickly Use Local Search to Beat Out Your Competition And Grab Huge Amounts Of New Customers Quickly!
Call Tim at 817-690-4989 now for a free consultation!
Getting ready to head down to San Antonio for the 1st ever Local Mobile & Social Media Summit! Get to meet several industry leaders in Local Search and Social Media…
Doesn’t look like I’ll get out much though based on this info:
WARNING #1: This is a WORKshop…not a seminar and NOT a networking event. In other words, expect to WORK and expect to be mentally exhausted at the end of each day. Sessions will begin every morning at 8am, and you should expect them to go until 6:00pm or 7:00pm each night (except for the final night). You will want to be in the room when the sessions start, or you WILL miss valuable content.
This means networking in the hallways will be heavily discouraged by our staff, so please don’t think they’re being rude. They simply want you to fully maximize your investment in this training. Also, there will be ample time for networking in the evenings and during breaks.
WARNING #2: The content of this event is 100% intermediate-to-advanced. Absolutely no basics will be covered. As I’ve already mentioned, pre-requisite information and even a reading list will be provided prior to the event to get everyone “up to speed”. But if you’re brand-new and you’re still having a hard time grasping the basics of online marketing, please do not attend.
Should be fun in a I love to be a geek kinda of way. I will be sure to do some video blogs while I’m down there so stay tuned…
Looks like Yahoo, Yelp and others complained that Google Places was using their reviews unfairly so now only actual Google users reviews are displayed. Here are the confirmed highlights from the most recent changes:
Third party reviews have been withdrawn from Google Places pages
Third party reviews may still be in the Google Places search results
Links to review sites may still show up in both Google Places Search results and on the Places page
Many of the details added by the business owner are not showing up on the Google Places page
A more prominent “Write a review” and “Upload a photo” button to promote Google users to post reviews
I wanted to circle back to the call tracking issues in local. In my previous post, I wrote a great deal about where it doesn’t work. I also have wanted to cover where and how it does work. It made sense to me to ask someone in the industry to put it together so I […] Related posts: A Guide to Call Tracking and Local Search Local Listing Ads Using Call Tracki […]
As many of you know I live in upstate NY about 70 miles due south of Buffalo. You may not know that I am flying home today from Denver after speaking at the Hospitality Marketing Conference. You also know that there has been a boatload of snow in Buffalo and that people have died. And […] Related posts: Goog-411 rolls out bill boards in the hinterlands? List […]
Some thoughts & observations on the new [Hamburger] Pak from Google which for now, like the Carousel, is US only. 1-The local carousel is still in use and shows when you select a result delivered by “People also search for” in a 7-pack result. Will we soon see its demise as well? Currently Google shows […] Related posts: Google Test Search Results – 11 A […]
We knew that this day was coming. Like frogs in slowly warming water that ultimately reaches a boil we hardly noticed. On “average” screen sizes on the desktop, there is little else that can be seen besides ads and the new Pak. Thus in many search results that return a new Pak, only 3 listings […] Related posts: Google Conference Call talks about Local Monet […]
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